Development trend of Chinese automobile industry
First, the trend of globalization of automobile industry and the international pattern of growth in demand for cars
Focus on the characteristics of globalization of automobile industry: one is the automobile industry chain, including investment, production, purchasing, sales and after-sales service, research and development, and other major aspects of increasingly global configuration. For example, multinational companies established in the country and maintaining research and development institutions in the past, for the target market to take replication product for investment, and now you take each functional activities and capacity assigned to the global market. Which led to the emergence of new collaboration specialization patterns, particularly car Assembly and parts separation trends in the enterprise, more and more parts of multinational corporations, car Assembly and parts companies to contract as a link between enterprises of network organization structure is becoming increasingly obvious. Vehicle parts global sourcing and manufacturing enterprises of parts industrial internationalization, blurred the automotive products of the 'national characteristics', making it a typical product of globalization. Second, massive restructuring of the giant vehicle between enterprises, forming '6 3' pattern of 9 major automobile Groups production has more than world car production 80%. Auto enterprises in the world of massive restructuring of the substantive changes to the traditional pattern of resource allocation, industry competition and the structure of industrial organization, and enable countries, particularly in developing countries of automobile industry development strategy and related policies in the past faced serious challenges.
From the perspective of geographic distribution of automobile production and sales, Europe and the developed countries, generally a serious market weakness, with developing countries, especially Asian situation look good. In Asia, Korea, and Thailand and China, with its good growth and huge potential, continue to be the highlights of world automotive market. It is predicted that from 2002 to 2010, global car production will increase by 11 million vehicles, Asia-Pacific region will add more than 7 million vehicles, accounting for 65%, and half of them from China.
Second, the scale of Chinese auto industry in recent years and changes in market structure
Development of Chinese automobile industry after more than 40 years, have become important industries of the national economy. With the increasing levels of economic development and the car came into the family, China has become the most rapidly growing markets in the world, have a big impact on the global automotive industry. Cumulative production cars for the year 2002 325, 38 over the same period in 2001. 49%, selling automobile 324. 80,000 units over the same period in 2001, up 37. 1%, industrial added value of 151.5 billion yuan, an increase of 60.94%. Automobile consumption be the major force in economic growth in 2002.
Have the legal status of automobile production plant has more than 120 companies. 2002, Faw, Dongfeng, Shanghai 3 major automobile groups such as concentration of production is 57% than in 2001 by 8%; entry and competitive Chinese car enterprises, top 3 in sales of Shanghai Volkswagen, Faw Volkswagen and Shanghai GM total sales of 53. 4%, 3 market share than 2001 years ago fell 6. 8%; concentration of production of other types of vehicles in General compared to 2001 there is a certain degree of decline. , In relation to a single scale, top 4 of the automotive industry of China Faw, Dongfeng, SAIC, Changan automobile production capacity in 4 major groups between 300,000-600,000 units, scale starting to be seen. Nevertheless, compared with world-class automobile production enterprises, Chinese auto industry is still relatively small.
Direct impact of fierce market competition, is that car prices continue to decline and ultimately achieve reasonable price; second, expanding the field of competition, includes not only the product price, quality, performance, marketing, after-sales service, market adaptability are involved in all aspects of; three is technological development, product research and development will become a focus of competition. Through the full and effective competitive enterprises of the fittest, unstoppable and will become the leading force in promoting the healthy development of the industry as a whole.
Third, Chinese auto industry markets, investment opportunities and profit forecast
Influence future periods as the Chinese Auto market demand price, income, car credit, consumption and consumption structure improvement of the environment, in particular transnational corporations dominated by automobile joint venture ever launched in the world to meet the market requirements of new products, will play a great role in promoting markets for the future. Next 10-15 China is expected to grow as the worlds biggest market, sales reached 17 million units, car ownership in more than 100 million vehicles.
In recent years, the multinational companies to speed up the pace of entering the Chinese market, promoting the new round of merger and reorganization of the domestic automobile industry boom. Of transnational corporations in China in the future contest is expected to be more intense, domestic major automobile groups rely on the rapid expansion of transnational corporations, will further accelerate all types of vehicle and parts production enterprises, especially small and medium enterprises merger and reorganization of patterns of violent changes in the market
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